Jul 14, 2025

Reforming Pharmacy from the Inside Out with Dared Price

What does it really mean to question the status quo? This week, we’re sitting down with Dared Price, a pharmacy owner who’s taking PBM reform from South Kansas all the way to Capitol Hill. Dared’s resumé is extensive: he’s started multiple pharmacies, built impressive clinical programs, and created a transparent PBM model that helped over 100 employer groups cut prescription costs. Lately, though, he’s turned his attention to PBM reform—and he’s already making waves: speaking at the White House, meeting with the Federal Trade Commission, and pushing for legislative change in the highest offices. In this episode, we dive into real-world wins in PBM reform, up-and-coming challenges, and how Dared is working to dismantle a broken system to build a better one.