You can have the best pharmacy staff and services in the world, but it’s no use if nobody knows about it. So how can you identify practical, actionable ways to reach more people in your community - and even increase communication with your existing customers? Nicolle McClure of GRX Marketing joins us to break down simple ways that any pharmacy can get started with conveying their unique value to customers in their community. Your customers are already out there - both new and existing - so don’t miss the chance to get in front of patients while they are looking for you.
You can have the best pharmacy staff and services in the world, but it’s no use if nobody knows about it.
Topics
Marketing • Business & Ownership • Networking & Relationships
Following the announcement of PioneerRx Pharmacy Software’s acquisition by RedSail Technologies, we bring you an exclusive episode highlighting the key factors behind this decision and exciting plans for the future of independent pharmacy. NCPA CEO Doug Hoey steps in as our special guest host to interview PioneerRx President Jeff Key and RedSail CEO Kraig McEwen. Doug asks the pressing questions that everyone wants the answers to. Together, PioneerRx and RedSail will be part of the largest community-based pharmacy network in the country and have the resources to secure independent pharmacy a seat at the table. Together, we can Save + Revitalize Independent Pharmacy.
Many people find change daunting, but as we know, it is the only thing in this world that is constant. CPESN Executive Director Troy Trygstad joins the Catalyst Pharmacy Podcast to discuss disruptions in pharmacy from technology, patient behavior, and COVID-19. Independent pharmacies are not in competition with one another. In fact, Troy argues that community pharmacies need to be seen as a collective in order to influence the widespread change in patient and government perceptions of being local. Learn how CPESN and PioneerRx are tipping the scale in favor of independent pharmacy.
In this episode we are joined by Scott Pace, one of the major figures contributing to the creation of Act 900. He served as the COO of the Arkansas Pharmacy Association during this time and was integral to the unanimous success of independent pharmacy in Rutledge v. PCMA. Listen as he tells the story behind winning the case and the obstacles in lobbying against PBMS. Pace is a pharmacy owner with his wife Anne, and is currently using his law background as a partner at Impact Management Group, a government relations company where he does contract lobbying for the pharmacy industry.
