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Parata® Selects PioneerRx Pharmacy Software for Vision Center

Caitlin Sattler - February 29, 2016 - 0 comments

Durham, N.C. — In 2012, Parata® created the Vision Center to showcase their solutions. The Vision Center, a simulation of retail and closed door pharmacies, is fully equipped with Parata’s pharmacy automation technologies and operates with PioneerRx’s pharmacy software to demonstrate a best-in-class environment for potential customers, prospects, and partners.

“Pharmacy automation is an important and substantial investment. The Vision Center, an interactive space that functions like a real world pharmacy, gives our prospects and partners an opportunity to experience our technology in a setting much like their own pharmacies,” said Mark Longley, Parata’s executive vice president of sales, marketing, and business development. “Parata technology interfaces with more than 100 host systems. When selecting a system for our Vision Center, we were looking for a partner that matches Parata’s commitment to relentless innovation. PioneerRx takes an innovative, streamlined approach to pharmacy management software and continues to stay ahead of the curve by innovating in response to market changes and customer needs, making it a natural fit for our Vision Center.”

Click here to read more about our partnership with Parata.

About PioneerRx

Developed with the experience of over 35 years of pharmacy software development and support, PioneerRx was built from scratch to provide the pharmacy community with a solution that can grow as the industry changes for the next 35 years.  PioneerRx delivers weekly improvements and cutting edge features that are designed to provide speed, simplicity, consistency and flexibility, however, their ultimate goal of development is to help pharmacies make more money. Leading the industry in first to market functionality in one seamlessly integrated package, PioneerRx Pharmacy Software has become one of the most successful and frequently talked about pharmacy systems in the United States.

About Parata

Parata provides pharmacy technology solutions that support business growth, better health outcomes, and lower medical costs. Founded in 2001, the Durham-based company is a brand trusted by more than 12,000 pharmacies and a growing number of global health care professionals serving diverse patient populations. Parata technology has filled more than 2.5 billion prescriptions, helping pharmacists avoid an estimated 15 million medication errors. For more information, visit, contact us at or 888-PARATA1, and connect with us on Facebook and Twitter.

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