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GoodStart Program (Pleio)

Patient support program focused on positive behavior change to improve adherence.

Description

GoodStart Program (Pleio)

is a white label, patient support program offered as an extension of loyalty on behalf of your pharmacy.

GoodStart programs have supported millions of patients from pharmacies across the nation by instilling lasting behavior change through empathetic listening, warm yet scripted dialogue, digital support, and seamless integration with pharmacy.

Once a pharmacy is enrolled with PioneerRx, its data is sent to Pleio on a daily basis and filtered to generate a list of eligible patients. These patients receive a Welcome Letter or phone call to explain the GoodStart program.  The typical GoodStart program consists of three phone calls. The first call is an introductory call that aims to build a relationship with the patient. During the second call, GoodStart Mentors listen for potential barriers that may impact adherence behavior.  With an understanding that these barriers can be complex, GoodStart uses a variety of simple tools and techniques to motivate, orient, and empower patients.  A common problem is forgetfulness, and in that instance, the Mentor can deliver GoodStart Minutes (automated email, text, or voicemail that provide reminders or tips). The Mentor will check on the patient’s progress in the third call and offer the GoodStart Minutes again if the patient wasn’t interested in the second call. All calls to patients are made by the same mentor to ensure continuity while deepening the bond with the Mentor and the patient’s pharmacy.  Any patient with a medication or medical related question is referred back to the pharmacy or healthcare professional, where applicable.  This allows the pharmacy a chance to focus on dispensing and inherent, billable opportunities such as Medication Therapy Management and immunizations.

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Pleio is a leader in patient engagement and medication adherence. Pleio works to instill lasting behavior change in patients though multi-channel engagement involving artfully scripted, non‐clinical conversations with GoodStart Mentors™, digital outreach, and seamless integration with community pharmacy.  Pleio’s proprietary adherence lifecycle management platform controls the timing and nature of all patient touch points in the GoodStart™ program, which delivers revenue, improves quality, and reduces medical costs.

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