Loyalty programs are a common practice in large chain pharmacies, used as a way to boost sales and retain customers. PioneerRx offers this capability to community pharmacies so they can stay competitive with other stores and add value for their patients. PioneerRx users can make visiting their pharmacy an even more rewarding experience with a Customer Loyalty program that encourages patients to continually support their local pharmacy. From the Point of Sale, PioneerRx users can assign Loyalty IDs to customers, track Loyalty points, enable reminders, and generate Loyalty Reports.
Irina Arany, PIC of Cookeville Medical Family Pharmacy in Cookeville, TN, has seen great success from her pharmacy’s Customer Loyalty program. “We’ve been using our program to boost our customers’ loyalty and encourage them to return to our pharmacy,” says Arany. “Every $0.10 spent earns the customer 1 point, which can be redeemed on OTC items within the pharmacy.” Pharmacists like Irina Arany are using the features within PioneerRx’s pharmacy software to build stronger customer loyalty and better patient relationships.